That Damn Goat

That Damn Goat

That Damn Goat

From May 2023 to November 2023, I had the honor of joining the That Damn Goat video game team at RIT MAGIC Spell Studios to manage design and marketing efforts for the launch of MAGIC's 3-year-long project on Steam and soon to Nintendo Switch.

I collaborated with RIT's web development team to design and develop the website promoting the game, collaborated with the UX/UI lead to redesign 3 in-game screens, created web and print assets, swag, as well as motion graphics promoting the game around campus.

View That Damn Goat Website

Role

Marketing Designer

Timeline

May – November 2023

Skills

UX/UI, Graphic Design, Social Media Management

Tools

Figma, After Effects, Illustrator, Photoshop, Trello

What is That Damn Goat?

A high-energy, couch-competitive party game where up to 4 players compete to hold onto a crown for as long as they can, all while a flying, headbutting, magical goat wreaks havoc. Players must "embrace the chaos" of the situation and do their best to win!

In-Game Screens Update: Tiebreaker Mechanic

Redesigning screens for 2, 3, and 4 player tiebreakers

Social Media Assets

A sampling of the social media graphics I created for That Damn Goat

Print Assets

Posters featuring each of the game's characters, featured in the MAGIC building

Takeaways

I gained invaluable experience working on real-world design projects in a fast-paced Agile environment under tight deadlines, collaborated with multidisciplinary teams, and delivered high-quality designs.

View Next Project

Let's build the future, together!

© 2024 Heather Shields. All Rights Reserved.

Thanks for visiting! ʕ•ᴥ•ʔ

Let's build the future, together!

© 2024 Heather Shields. All Rights Reserved.

Thanks for visiting! ʕ•ᴥ•ʔ

Let's build the future, together!

© 2024 Heather Shields. All Rights Reserved.

Thanks for visiting! ʕ•ᴥ•ʔ